FOR REGIONAL DEVELOPMENT IN
EAST COAST MALAYSIA

Client

Property Developer

Products & Services

• Business Strategy Formulation
• Benchmarking Exercise
• Socio-Economic Assessment

Description of Project

Client

The client is a developer listed on Bursa Malaysia, focusing on Property Development, Infrastructure Concession and Construction.

Background

The Client is preparing a high level document on East Coast Development Project for presentation to the State as a draft for review prior to the submission to Federal (before RMK-12). In preparation, the Client needs to undertake a preliminary feasibility study for the proposed development, including building a new airport at the East Coast as well as estimate the direct and indirect socio-economic benefits potential from the project.

Challenges & Expectations

It is reckoned that the construction of an International Airport alone would not be viable as it would incur high CAPEX from the federal government and the socio-economic benefits do not justify the investment. Other than that, the land ownership in some developments of the region are owned by private sectors which would pose challenges to the Client for the development. More strategic development components would need to be introduced to maximize the socio-economic benefits and enhance the project viability.

Our Role on the Project

Scope of Services

As part of a larger consultancy team which comprises of an architect, a planner and an engineer, our team was tasked to:

• conduct a high level concept business strategy for the development region,
• evaluate resources available within the proximity of the region
• conduct industry value chain analysis to identify potential main industries
• develop business cases and development strategy framework and prioritize high impact projects especially for the international airport
• Conduct socio-economic assessment to assess the potential impact

Solutions/Outcomes Delivered

• The team provided justification for the establishment of new International Airport in the East Coast. 
• 7 key focused sectors were proposed for the development and business cases were developed by leveraging on the geographical & infrastructure advantage as well as potential market size. 
• Calculated the potential GDP uplift and potential job creation for the state with the introduction of new airport and region development.